Some Good Things That DID Happen in 2020
Needless to say, this year wasn’t what we expected, but it allowed our team to connect with more families than ever. In 2020, Colgate Mattress® celebrated our 65th anniversary as the most trusted crib mattress name for new parents.
Since 1955, we’ve set out to provide new parents with the very best quality and safest crib mattresses made in the U.S. In celebration of our recent achievements and anniversary milestone, we’re sharing our favorite moments to come out of the pandemic that will remind you how we got through it together.
We Shifted Gears To Make Masks During COVID-19 Pandemic
In the wake of the COVID-19 pandemic, we shifted the focus of a portion of our factory employees from handcrafting crib mattresses to creating masks that were donated to the Shepherd Center in Atlanta, GA. These masks were a collaborative effort across the company, from hospital outreach to mask design to sewing and manufacturing. Together, the Colgate family donated around 3,000 masks to local healthcare workers and patient families.
“When COVID-19 began impacting our community, we knew we had to help,” said Colgate Mattress Vice President Richard Wolkin. “Through our mask-making efforts, we’re honored to give back to the community that has given us so much in a small way.”
Colgate Was The First Crib Mattress Participant Ever Welcomed Into The JPMA Certification Program
The Juvenile Products Manufacturing Association (JPMA) Certification Seal signifies a product meets the strictest safety standards in today’s marketplace. To become certified, each product is rigorously tested at an independent laboratory.
The main purpose of JPMA Certification for consumers is to remove the safety-related guess work from the buying decision and to encourage parents to look for the JPMA Certification Seal as a symbol of quality, safety, performance and functionality.
We Talked To Moms About COVID-19 Mental Wellness
It’s not just you – the pandemic raised stress for all parents and anxiety was at an all-time high this year. Due to the COVID-19 pandemic, plans for child support from family and friends probably changed or may have been cancelled altogether. Losing your support system only added to the mental overload.
Whether you’re a professional mom, a seasoned mom of multiples or expecting your first baby, prioritizing your emotional care isn’t easy. We rounded up a list of mama lifelines to help you survive when all the odds are against you.
Colgate Became a JPMA Baby Safety Month Ambassador
During September, JPMA focused on educating parents and caregivers on the safe selection and use of juvenile products, while encouraging baby and children’s industry leaders to become safety ambassadors through public engagement.
As a Baby Safety Month Ambassador, Colgate Mattress is committed to helping parents understand safe sleep practices to ensure your baby’s first years are safe, sound and happy. It’s always a great time to reassess your routine to ensure you’re using healthy habits, best practices and safety precautions to keep your baby as safe as possible.
2020 Awards & Recognition
For 65 years Colgate Mattress has worked tirelessly to earn the trust of parents and along the way we’ve been recognized by industry groups and consumer product organizations for producing some of the highest quality crib mattresses anywhere. While the health and safety of your baby is our primary focus, we are honored by all the recognition.
2020 Cribsie Awards
Colgate Mattress’ Goodnight Owl Crib Mattress won an Academy Star in the 2019-2020 Cribsie Awards for New Arrivals. We scored amongst the highest ratings in the categories of Innovation, Design and Utility!
Twiniversity 2020 Best Crib Mattress
Our Eco Classica III was named 2020 Best Crib Mattress for twins by Twiniversity. This is the second consecutive year Colgate was named to the Twinnie Award List, which includes everything a twin parent could need!
Baby Maternity 2020 Top Choice Award
Colgate’s Regal Robin Crib Mattress won a 2020 Top Choice of the Year Award in the Crib Mattress category! This awards program is unique in that all products submitted are reviewed by expectant mothers, new moms, and baby caregivers.